The road to the KWC Nations Final 2026 comes with prizes: The Allianz Parque awaits

The Kings World Cup Nations Brazil 2026 is already underway, the group stage is shaping destinies, and every match brings the tournament one step closer to its ultimate stage. But the road to the final is not only being played on the pitch — it’s also bringing rewards for the community that lives every moment of the World Cup.

As São Paulo prepares to host the grand final on January 17, 2026, the Kings universe is activating a series of giveaways that connect football, culture and spectacle on the way to the Allianz Parque.

A road full of prizes — from the group stage to the final

Following the Kings World Cup Nations isn’t just about watching matches anymore. Throughout the tournament, fans will have the chance to win exclusive prizes tied directly to the competition’s biggest moments.

Among the highlights:

• 25 pairs of tickets for the Kings World Cup Nations Final, including access to the Music Show that will turn the Allianz Parque into a global celebration on January 17.
• 25 pairs of tickets for the tournament matches from January 9 to January 15, covering the group stage, Last Chance, Quarter-finals and Semi-finals.
• An official Brazil Kings national team jersey, fully signed, a unique collectible linked to the reigning champions.
• A pair of adidas boots signed by Kaká, one of football’s most iconic names, connecting the legacy of the game with the new Kings generation.

Every prize is part of the same journey: the road that leads to the Allianz Parque.

Football, music and culture — all in one final

The Kings World Cup Nations Final São Paulo 2026 is more than a match. Alongside the football, São Paulo will host a Music Show featuring top Brazilian artists, bringing together street culture, sound and Kings League energy on the biggest night of the tournament.

It’s a final designed to go beyond the pitch — a moment where football, music and community collide in one global event.

From the first match to January 17: São Paulo is waiting

With the tournament already in motion, every result now pushes teams — and fans — closer to the final chapter. Group positions are being defined, knockout paths are taking shape, and the pressure rises with every match played.

At the end of it all, only one nation will lift the trophy at the Allianz Parque. And for the Kings community, this journey comes with unforgettable rewards along the way.

The road is open. The prizes are on the table. And on January 17, 2026, São Paulo will be ready to crown a champion.